Father’s Day is right around the corner, offering a meaningful opportunity to celebrate the dads, grandfathers, and father figures who’ve made a lasting impact on our lives. Whether you’re planning a big surprise or simply want to say “thank you,” finding the perfect gift can be tricky – but we’ve got you covered.

We’ve rounded up the latest Father’s Day shopping trends and stats to help you get inspired, save money, and score the best deals while showing Dad how much you care.

How Are Consumers Shopping for Father’s Day in 2025?

According to our recent survey, about half of consumers (50%) plan to purchase a Father’s Day gift this year – roughly the same as last year. While average spending has dipped slightly to $232 per shopper (down $25 from 2024), gift-givers still have plenty of thoughtful options to choose from.

Top Father’s Day Gift Choices in 2025

As for what they’re buying, the top Father’s Day gift choices this year include:

• Gift cards: 31% 
• Greeting cards or letters: 28%
• Food and beverages (at home): 25%
• Food and beverages (restaurant/bar): 24%
• Clothing, including shoes and accessories: 22%
• Home improvement and gardening (e.g., drills, tool set, potting soil): 17%
• Handmade/DIY gift: 14%
• Sports, fitness, and outdoor recreation (e.g., baseball gloves, fishing gear, camping supplies): 14%
• Home appliances (e.g., slow cooker, grill): 12%
• Media to own (e.g., books, movies, games): 12%

Smart Tips for Saving on Father’s Day Gifts

• Shop early and skip shipping delays – With Father’s Day approaching fast, it may be too late for standard shipping. Take advantage of in-store pickup options to get online orders the same day.
• Check out Father’s Day sales: Many retailers will be running Father’s Day deals this week. Be sure to check out  Amazon, Lowe’s, Home Depot, and Wayfair for big savings.
• Use RetailMeNot for extra discounts – This week, you can save up to 60% on Father’s Day gifts, including tools, fitness gear, clothing, and more. Check RetailMeNot for promo codes and cash back offers. 
• Stack promo codes with cash back – RetailMeNot’s cash back offers can be combined with Father’s Day discounts and codes. Activate cash back before shopping to maximize your savings.
• Compare online vs. in-store prices – Some online deals are better, but in-store deals can offer great value – compare both before you buy.
• Consider Homemade Gifts – With tariffs and rising prices making headlines, consumers may be looking for DIY gift ideas as a more budget-friendly alternative. Breakfasts at home and handwritten cards are just a few examples of how consumers can gift a thoughtful Father’s Day gift, without breaking the bank.
• Consider bundle gifts –  Combine a few small gifts into one to create a more meaningful and personalized gift that the father-figure in your life will love. Think bundles for grilling, fitness and beyond. 

Top Father’s Day Sales to Shop

• Amazon: The Father’s Day Shop has plenty of discounts on grilling supplies, cooking necessities, clothing and more.
• Lowe’s: Score deals on gifts ranging from tools to grilling, clothing, home security and more. Lowe’s also has a section for “Free Gifts with Purchase” and “Gifts Under $25” for even more savings. 
• Home Depot: Shop deals on gift sets, tools, and all things for the home for Dad!
• Wayfair: Wayfair is offering special deals on home goods to help make Father’s Day even more memorable.

Methodology

Source: Ziff Davis Shopping Survey among Adults 18+. N=1144. Fielded in February 2025.

The post Father’s Day 2025 Shopping & Spending By the Numbers appeared first on The Real Deal by RetailMeNot.

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